Making your business digital
– Strategies for developing digital business models
Rapid technological progress and globalization are resetting the playing field for many industries. The old map is no longer enough to understand and navigate the new business landscape. Making your business digital – Strategies for developing digital business models gives you the foundation, methods and tools to challenge and develop your company’s existing business models. In an exploratory context packed with inspiration and creative thinking combined with a smorgasbord of digital possibilities, you’ll get the chance to develop the potential for your organization’s future.
New times create new opportunities
In a business landscape characterized by rapid technological progress, adapting and exploring new opportunities is a necessity for many organizations to retain or increase their competitiveness. Developing new business while managing existing operations is a challenge now being faced by many management teams.
The difference now is that the pace of change is much faster, and organizations are rarely designed to cope with this. Companies frequently find it hard to use their existing organization as a platform for bold development projects with substantial growth potential. Therefore, they need supplementary approaches, methods and tools that can both manage bold development projects under the existing organization and simultaneously increase the organization’s digital capability.
Start date and duration
Program start date:
2023: October, 2023
2024: October, 2024
Duration:
9 full days (three 3-day residential sessions)
Program directors
Tomas De Souza – an alumni of the EFL Executive MBA program. Tomas is a business design and development consultant with a strong focus on making future business potential tangible and attainable for both new and traditional businesses. His most recent prior position was Director of Innovation for Bonnier News, where he was responsible for the development of new products and services for the media conglomerate.
Roger Ström – from the Lund University School of Economics and Management, has vast experience in research, teaching, consulting and digital business development. He is also the co-author of “Digital marknadsföring”, the first Swedish book that links digital transformation with digital marketing.